Knowledge and understanding
The course aims to provide students, through theoretical lessons, practical exercises and examples, with the tools needed in order to evaluate and understand the graphic design. The main topics of the course are the study of images and writing, their fruition and their design as part of a visual communication project.

Appliyng knowledge and understanding
During the course the students have deal with exercises on the topics covered by the course, the exercises concern the understanding of color, hierarchy, the principles of visual perception and the nature of writing as a form of visual communication.

Making judgment and communication skills
The discussions of exercises, in which students take part, are aimed at strengthening critical skills in order to evaluate avisual communication project and elicit the communication skills necessary to talk about visual communication.

Learning skills
By dealing with lectures, exercises and discussions students will face increasingly complex problems. In this way, students will gradually develop their skills by broadening the scope of learning and understanding problems.