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Derived from
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118562 LINGUAGGI DEI MEDIA in Political science, international security and public communication LM-62 FEMIA Diego
(syllabus)
In the first part of the course, some of the main theoretical researches of semiotics will be discussed and used in an operational way, acquiring an adequate basic terminology and a better understanding of the mechanisms of human communication, verbal and non-verbal.
The second part of the course will introduce textual strategies and semiotic values techniques with concrete examples of texts and media practices (from press, cinema, radio, TV, websites & social networks).
Specific course contents are:
1) Language/languages, communication, information
2) Verbal and non-verbal human communication
3) Symbolic animals: signals, signs and interpretation
4) The ways of meaning: characteristics and potential of the codes
5) Storytelling and technological mediation
6) Textuality and expressive articulations
8) Types, characteristics and trends
9) Semiotic value
(reference books)
The bibliography of the course is partly indicated for everyone and partly by choice (each student can choose, according to personal interests, the topic to be explored).
Readings required (for all students):
1) Maria Pia Pozzato, Capire la semiotica, Roma: Carocci, 2013. Isbn 978-88-430-6965-1. Select passages, ch. 1 ("Semiotica"... che parola difficile!) and ch. 2 (Narratività, narrazione, narrativa), pp. 13-38.
2) Giovanna Cosenza, Introduzione alla semiotica dei nuovi media, Roma-Bari: Laterza, 2014. Isbn 978-88-593-0014-4. Select passages, ch. 1 (Semiotica dei nuovi media: teorie, metodi e oggetti) and ch. 5 (La comunicazione interpersonale mediata da tecnologie), pp. 3-33 and pp. 137-161.
3) Annamaria Testa, Le vie del senso: come dire cose opposte con le stesse parole, second ed. (not the first edition), Milano: Garzanti, 2021. Isbn: 978-88-11-60781.
4) Teacher materials available on the university platform (Moodle).
Additional (personal) reading, each student will have to choose a text from the following options:
1) Stefano Di Pietro, Comunicazione di massa e scienze della mente: i meccanismi del consenso nel mondo contemporaneo, Roma: Carocci, 2016. Isbn 978-88-430-8495-1.
2) Paolo Sordi, La macchina dello storytelling: Facebook e il potere di narrazione nell'era dei social media, Roma: Bordeaux, 2018. Isbn 978-88-99641-60-3.
3) Augusto Valeriani, Twitter Factor: come i nuovi media cambiano la politica internazionale, Roma-Bari: Laterza, 2011. Isbn 978-88-581-0171-1.
How to choose? Take the time to evaluate the topics that interest you and use the teacher's office hours to ask for advice.
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