GRAPHIC AND DIGITAL DESIGN
(objectives)
Knowledge and understanding The course aims to provide students, through theoretical lessons and examples, with the tools needed in order to evaluate and understand the graphic design. The main topics of the course are the study of images and writing, their fruition and their design as part of a visual communication project.
Appliyng knowledge and understanding During the course the students have deal with exercises on the topics covered by the course, the exercises concern the understanding of color, hierarchy, the principles of visual perception and the nature of writing as a form of visual communication.
Making judgment and communication skills The discussions of exercises, in which students take part, are aimed at strengthening critical skills in order to evaluate avisual communication project and elicit the communication skills necessary to talk about visual communication.
Learning skills By dealing with lectures, exercises and discussions students will face increasingly complex problems. In this way, students will gradually develop their skills by broadening the scope of learning and understanding problems.
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Code
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17442 |
Language
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ITA |
Type of certificate
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Profit certificate
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Credits
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8
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Scientific Disciplinary Sector Code
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ICAR/17
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Contact Hours
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48
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Type of Activity
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Related or supplementary learning activities
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Teacher
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Balletti Angelo
(syllabus)
1-GRAPHIC BASICS (theory lessons) Difference between RGB and CMYK Raster graphics and vector graphics Main formats Fonts, typographic rules Logo design 2- MOST COMMON TASKS OF A GRAPHIC DESIGNER Photo retouching, creating posters, banners, etc. 3- MOCKUPS 4- MOTION GRAPHICS, VIDEO EDITING, CAPCUT USAGE (on PC and smartphone) 5- CREATING AND MANAGING INSTAGRAM AND FACEBOOK PAGES 6- LOGO AND GRAPHICS CREATION FOR SOCIAL MEDIA Using a program (Photoshop, GIMP, Photopea) or an app (Canva) How to present a logo (PowerPoint) 7- INSTAGRAM FILTER CREATION 8- FACEBOOK 3D AND 360° IMAGE CREATION 9- THE NEW FRONTIERS OF DIGITAL DESIGN
(reference books)
-The Design of Everyday Things by Donald A. Norman, G. Noferi
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Dates of beginning and end of teaching activities
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From to |
Delivery mode
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Traditional
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Attendance
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not mandatory
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Evaluation methods
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Oral exam
A project evaluation
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