The course introduces the mechanisms of human communication "mediated" by technologies, looking at communication products and their media conformations.

1) Objectives in terms of "Knowledge and understanding": at the end of the course the students will have learned the fundamental dynamics of communication processes. In particular, they will know the different verbal and non-verbal expressive modes and their uses in communication contexts and, through the analysis of the different types and characteristics of the media, they will understand the variables necessary for the choice of the most functional media for the specific communication needs.

2) Objectives in terms of "Ability to apply knowledge and understanding": at the end of the course, students will be able to understand the technical terminology and the fundamental notions of effective communication and will be able to critically analyze the effectiveness of communication also in contexts of intermedia, cross-media and trans-media processes.

3) At the end of the course, students must have achieved the following results:
- recognize the dynamics of meaning of different media (knowledge and applied understanding skills);
- know the differences and the underlying logics behind the multiplicity of languages, genres and formats (autonomy of judgment and ability to learn);
- knowing how to present the acquired knowledge, using an appropriate language (communication skills);
- develop specific skills to understand, analyze and produce communication for old and new media (knowledge and applied understanding skills).